My first attempt on defining Brand Personality!

Brand personality is pretty straightforward. It’s a defined human characteristic and personality that help conclude that your brand is the one. It’s the personality that give people a reason to choose you. It’s the personality that makes businesses ‘human’ where they can find attraction and relatability — it’s just that simple.

Here is my first attempt on defining a Brand’s Personality on Starbucks! To me, if Starbucks were a person, it would be a woman. A beautiful woman who’s fun and outgoing. An elegant woman who has a stable job. A powerful woman who live in a warm and full of comfort mansion. A youthful woman who is maturely professional on the things she do. To me, if Starbucks were a person, she would be a woman who shines.

Now it’s your turn to try!